30 Mar 2012
Lively discussions, great products, smiles and international flair – that’s how participants remember this year’s fensterbau/frontale, the international trade fair for windows, doors and facades that took place from 21–24 March in Nuremberg.“We cemented our relationships with existing customers and made interesting new contacts,” says Andreas Wagener, managing director of sales and marketing Germany for ASSA ABLOY Sicherheitstechnik GmbH. “The exhibition is becoming more and more of an international event. We had visitors from all around the world – ranging from the USA to South America and Asia, and the biggest number of participants came from Eastern Europe. We are highly satisfied with this trend.”ASSA ABLOY’s door closers –and the innovative Security Door Closer in particular – were the highlights of the company’s booth. “The solution was well received by the audience,” says Andreas. “The Security Door Closer is on the cutting edge and offers a solution that complies with the demanding escape route regulations, as well as the regulations for approved changes to fire-protection closures. No wonder it was chosen as product of the month in February by the WIK security magazine.”Johan Molin, CEO of ASSA ABLOY, and Tzachi Wiesenfeld, Executive Vice President EMEA, also attended fensterbau/frontale. “Our team did its job very well,” explains Stefan Fischbach, market region manager Central Europe. “From innovative product management to appealingly constructed booths and a dedicated sales team, all of them contributed to the great success of this fair. The feedback from the visitors was very positive.”With results like that, it seems everyone is already looking forward to the next trade fair.
Published 2 Apr 2012
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